Today i’ve got the pleasure of introducing a new blog category which i have cunningly named ‘Showcase’. Here i will report on updates to my Portfolio and show you guys fresh-off-the-desk client work.

I have the privilige to work with some really awesome people around the world on a selection of exciting projects. It will be my honor to showcase some of these projects and give you a peek into my freelancing. Who knows, maybe it will even spark some inspiration on the way.

Requests for Iconstyled Logos

Lately i’ve gotten alot of requests from small companies and individuals; start-ups in the planning phases looking for someone to put their ideas into uniquely designed logos. Now, when you ask an iconist to do a logo, he will inevitably use a tool and mindset hailing from that creative outback. But the request goes one step further, many times the client wants the logo to be able to double as an application icon.

The borders between logo and icon slowly melts away and sometimes it’s hard to tell if you are making an icon that can double as a logo or the other way around. All technicalities aside, what the client really wants is symbolism in its purest form. An icon serves many of the same purposes as an ideogram or a logo. It’s all about visualizing an idea and communicating a recognizable brand.

The popularity of OSX and it’s iconcentric interface have propelled the icon-inspired-logo. In the years to come i think we’ll see alot of icons crawling out of their docks and playing a larger role in corporate branding.

Three new ones in the Portfolio

I’ve just added three such Logos to my Portfolio. Take a peek and leave a comment if you like. The three logos have got very happy owners. If you are looking for someone to put your ideas into form, take a look at my Services or Contact me.